"Want to add that this is my favorite thing I've read of your postings so far, Jeff.
People who don't work in publishing really don't understand how daunting the slush pile is. And now many writers, frustrated with the process, give up…"
"This is so true as a publicist too! There's always one more blog to research, or I could go back and pitch again a magazine I've pitched recently, or there's always Twitter to check, or HARO, or Seek and Shout, or forums like this…"
"Both are about spreading the word, but marketing is "Check out my awesome new book!" while publicity is convincing someone else to say, "Check out this awesome new book!" Today's savvy consumers don't trust marketing,…"
"This question interests me too. I'm under the impression that I write literary fiction, but don't want to describe it that way because it's a murky word and using it to describe my own stuff I fear would convey nothing more than…"
"Hi Peter, to be honest, I'm not sure precisely what you're getting at (I suspect you might be taking a dig at me, but fortunately I've yet to have my morning coffee, so I'll assume otherwise). I'm for the perfect world where…"
"Jeff, if you were to post a question thus: "Should writers make every effort to publicize their books" I would whole-heartedly and shout: "Yes!" If you were to phrase the question even more specifically: "Are writers more…"
"I don't understand why so many commenters are focusing on this.
First, don't assume I'm speaking for myself as a lazy author who doesn't want to sell herself. If you read my other comments here, you'd know that I'm a…"
this is exactly the sort of reply that got me so fired up about this question. How sad that publishers have been shirking their responsibility for so long that you believe a writer's job is to be a marketer. I would rather have a world…"
Yes, but it is still a business decision. If the market is ripe for that book, they may take a chance on an unknown author. For example, if you wrote a compelling zombie book two years ago, they might think your book could sell on the…"
"Exactly. This is why you can get an idea of how much money the publisher is going to spend on publicity by founding out what advance they paid the author. There's no direct connection at all, but if they're willing to pay a high advance it…"
I am a book publicist. My website is at karmabennett.com. Let's chat. I'll give you a free consultation, and if I'm not a good match for your book I know many other publicists as well. Email me at firstname.lastname@example.org."
"I agree 100% with your clarification. It's never occurred to me to compare the amount spent marketing the book to retailers to that of the budget of the publicity department, because the former has always been the most important thing. If you…"
Hi Karma, I love your comments on the book promotion group...you sound like you would make a good publicist...I definitely flunked promotion when I wrote my first non-fiction book in 1997. I am working on several other books right now and hope to "Do it right" the next time. I'll check out your website for info about your work as a publicist.
Thanks. "Go Lucy" is not one of my main novels and I don't want to spend more than 6 months promoting it. Of course, if it finds an audience and pulls its weight, I'll publish it for a longer duration. So far, it's only sold one copy.